China Brand Day: China AOPA Named Among 23 Fast-Growing Brand Associations
2023/05/14
From May 10–14, 2023, China Brand Day events were held at the Shanghai Expo Exhibition & Convention Center. Ding Xuexiang, Member of the Standing Committee of the Political Bureau of the CPC Central Committee and Vice Premier of the State Council, attended the China Brand Development International Forum and delivered remarks.
On May 14, the Industry · Association Brand Building Forum released the first outcomes of the Brand Association Growth Plan. The Aircraft Owners and Pilots Association of China (China AOPA) was named among 23 well-growing associations and chambers of commerce, and selected as a first-batch exemplary case under the plan’s ten priority directions. Zhang Feng, Chairman of China AOPA, and Zhang Zhengrong, Vice Chairman and former Deputy General Manager / Party Leadership Group member of China Southern Airlines, shared brand-building practices in a roundtable. Executive Secretary-General Tang Yong and more than 200 other delegates attended.
Launched during China Brand Day 2021 under the guidance of the Department of Economic System Reform of the National Development and Reform Commission and related agencies, the Brand Association Growth Plan aims to cultivate associations with Chinese characteristics, professional capability, and independent brands—driving more industry bodies toward brand awareness and high-quality development.
China AOPA formally joined the plan in 2022 as a first-batch member. Building on this recognition, the association will systematically strengthen its capacity to serve government, industry, members, and society, advancing high-quality civil aviation development and a greater industry role in socioeconomic progress.
On May 14, the Industry · Association Brand Building Forum released the first outcomes of the Brand Association Growth Plan. The Aircraft Owners and Pilots Association of China (China AOPA) was named among 23 well-growing associations and chambers of commerce, and selected as a first-batch exemplary case under the plan’s ten priority directions. Zhang Feng, Chairman of China AOPA, and Zhang Zhengrong, Vice Chairman and former Deputy General Manager / Party Leadership Group member of China Southern Airlines, shared brand-building practices in a roundtable. Executive Secretary-General Tang Yong and more than 200 other delegates attended.
Launched during China Brand Day 2021 under the guidance of the Department of Economic System Reform of the National Development and Reform Commission and related agencies, the Brand Association Growth Plan aims to cultivate associations with Chinese characteristics, professional capability, and independent brands—driving more industry bodies toward brand awareness and high-quality development.
China AOPA formally joined the plan in 2022 as a first-batch member. Building on this recognition, the association will systematically strengthen its capacity to serve government, industry, members, and society, advancing high-quality civil aviation development and a greater industry role in socioeconomic progress.